Cherokee Memorial Park and Funeral Home Web Site
Cherokee Memorial Park and Funeral Home (Cherokee Memorial) had an adequate web site but updates, page changes and photography were almost impossible to edit or add.
The site had no future and Cherokee Memorial wanted the new site to:
- Visually showing the beauty of their facilities, be restful, reassuring
- Help cut down on the number of information phone calls (they potentially have a call rate of 1000+ phone calls a day all requiring detailed important information)
- Help people with the immediate need of knowing what to do with the passing of a loved one
- Keep a Guestbook, Service times with map locations and Obituaries onsite without a 3rd party off site solution
- Allow staff control of Guest Book, Obituary and Service database
- Allow for easy staff control for imaging services, both video and photography
- Be 100% page ranking Search Engine Optimization ready
- Be 100% Paid Per Click Search Engine Advertising ready
Fire Up Media's Solutions
The Internet marketing and page ranking readiness is inherent with our Site Igniter (tm) content management system software. All Fire Up Media sites come "out of the box" 100% searched and indexed ready for any Search Engine campaign
The Guestbook, Service and Obituary software with easy staff interface was specifically designed and written for Cherokee Memorial by Fire Up Media. The software fits inside Site Igniter (tm) in the form a tab which allows instant, consistent and easy access from within the content management system The visual design was chosen from the input of three visual designers, all paid for their bidding input for the final contract. We leave it up to you to judge the success of showing beauty, while being restful and reassuring.
The Result
Cherokee Memorial hears praise about their web site almost everyday. Phone call rates are lowering, as people learn how much information is readily available. The Guestbook, Service and Obituaries Site Igniter (tm) module is being used daily by Cherokee Memorial staff as the online functions is being used more and more each day.
Cherokee Memorial is also enjoying a successful Search Engine Advertising campaign with a very high "conversion rate" stimulated by the web site.
We invite you to enjoy the site as you judge how Fire Up Media did achieving the stated goals of the site.